Applying for: Vice President of Sales (In Home)
Location: Remote (US)
Employment Type: Full Time
Compensation: $150K-180K
Job Description
We're hiring a Vice President of Sales to lead and scale our high-velocity SMB and mid-market sales organization for LivTech’s In-Home Care division. This leader will own the end-to-end new business strategy, execution, performance management, and scaling of a multi-layered sales organization responsible for approximately $12M+ in annual bookings.
Reporting to the CRO, this leader will drive disciplined pipeline creation, forecasting accuracy, quota attainment, and scalable operating rigor across LivTech's core markets — home health, home care, and hospice. The role is both strategic and operational, requiring a hands-on leader who can independently run a complex, multi-segment sales organization while partnering closely with Marketing, Revenue Operations, Product, Finance, and Customer Success to align go-to-market execution with LivTech's long-term growth objectives.
Essential Functions
Revenue Strategy & Ownership
- Own all net-new revenue performance across LivTech's post-acute markets — home health, home care, and hospice segments.
- Partner with leadership to shape and execute our vision for hyper-growth in this business unit — build and drive a bold strategy for accelerated scale, velocity, and market share capture.
- Translate company growth objectives into actionable go-to-market strategies and annual operating plans.
- Drive consistent pipeline generation, disciplined forecasting, and quota attainment.
- Scale bookings performance across SMB and Mid-Market.
- Deliver predictable revenue outcomes — approximately $12M+ in annual bookings — aligned with company growth targets.
Sales Leadership & Organizational Scale
- Lead and develop a multi-layered sales organization of Directors, new business reps, solution experts, and expansion/account management talent.
- Build clear performance expectations, coaching cadence, accountability mechanisms, and talent development pathways.
- Attract, retain, and upgrade top-tier sales leadership and individual contributors.
- Foster a culture of positivity, ownership, transparency, and execution excellence.
High-Velocity SMB & Mid-Market Motion
- Scale a high-velocity sales engine across SMB and mid-market segments — shorter cycles, higher volume, strong unit economics, and predictable conversion.
- Design and continuously optimize the sales process, playbooks, and cadences that drive speed to first meeting, speed to proposal, and speed to close.
- Own the key velocity metrics — cycle time, win rate, ARR, ACV, rep productivity, and ramp time — and relentlessly improve them.
- Build repeatable, segment-specific motions by vertical (home health, home care, hospice) so reps can specialize and scale.
- Partner with Marketing and RevOps to tighten lead-to-opportunity conversion, SDR-to-AE handoffs, and full-funnel throughput.
- Structure territories, segmentation, quotas, and comp plans to reinforce velocity and healthy pipeline coverage.
- Lead with a player-coach mindset — get into deals when it matters, inspect pipeline with discipline, and model the behaviors you expect from the team.
- Drive rep enablement, onboarding, and certification programs that shorten ramp and raise the average performance floor.
Operating Rigor & Revenue Management
- Own sales metrics, dashboards, and forecasting discipline in partnership with Revenue Operations.
- Implement structured pipeline inspection and deal review processes.
- Drive CRM hygiene, process adoption, and data-driven decision making.
- Identify performance gaps, risks, and opportunities across segments and geographies.
- Cross-Functional Leadership
- Partner closely with Marketing on demand generation, positioning, and segment-specific campaigns.
- Collaborate with Product and R&D to ensure roadmap alignment with market feedback and requirements.
- Work with Customer Success to ensure seamless handoffs and long-term account value.
- Align with Finance on pricing strategy, revenue planning, and deal economics.
- Operate as a true executive peer within the leadership team, contributing to broader company strategy.
Qualifications
Minimum Requirements
Experience
- 10+ years of progressive sales leadership experience in healthcare SaaS, vertical software, or healthcare technology.
- Demonstrated success leading multi-segment new business sales and cross-sell/upsell organizations across SMB and mid-market.
- Proven track record scaling high-velocity SMB and mid-market sales motions in a repeatable, data-driven way.
- Track record of scaling revenue in private equity-backed or high-growth environments.
- Experience driving $20M+ in annual bookings within a complex, multi-layered sales organization.
- Experience in post-acute, in-home care (home health, home care, hospice) technology strongly preferred.
Skills & Capabilities
- Strategic thinker with strong hands-on execution orientation.
- Deep expertise in pipeline management, forecasting accuracy, and sales operating cadence.
- Strong financial acumen and understanding of deal economics.
- Ability to operate autonomously and build structure without requiring heavy oversight.
- Executive presence with strong communication and negotiation skills.
- Data-driven leader with a disciplined operating mindset.
- Cultural leader who models accountability, positivity, and a company-first mindset.
Benefits:
- Health Insurance: individual policy, employer/employee shared cost
- Teladoc: included in health insurance
- Flexible Spending Accounts: employee paid
- Disability Insurance: Short Term Disability-employer paid; Long Term Disability-employee paid
- Life Insurance: $50,000 employer paid, additional employee paid
- Accident Care: employee paid
- Critical Care: employee paid
- Dental Insurance: employee paid
- Vision Insurance: employee paid
- Legal & ID Shield: employee paid
- Pet Insurance: employee paid
- Paid Time Off (PTO)
- 401k Retirement Plan: employee paid
- Employee Assistance Program (EAP): employer paid
- Paid Holidays
Any offers of employment are contingent upon the successful completion of a background check. LivTech is committed to creating a diverse environment and is proud to be an equal opportunity employer.